Hi, I'm Taha Siddiqui.
A designer with a keen interest in projects relating to arts, culture, and humanity. Efficient in graphic and UX research and design, video editing, writing, and creating visuals. A strong grasp of the Adobe Suite allows me to create, explore, and excel in my design process and strategy.
Over the years, I’ve worked as an in-house designer, collaborated with creative agencies, and taken on projects as a freelance designer and consultant. These diverse experiences have given me the ability to adapt across different industries, workflows, and team environments while maintaining a strong, thoughtful design approach.
Working in-house for some of the top brands in Australian manufacturing companies taught me B2B marketing, studio design, product photography, videography, social media marketing, social media management, project management, and product design.
I’m mostly efficient in Photoshop, InDesign, Illustrator, and Figma for design. I also have a strong command of After Effects and Premiere Pro, enabling me to produce short & long form content from conception to delivery, including motion graphics and animation.
I’m comfortable using Mailchimp, Klaviyo, WordPress, and Shopify for digital marketing, automation, and e-commerce solutions. I’ve successfully managed Meta and Google ad campaigns, consistently achieving double-digit ROAS, improving brand visibility, and lowering ad spend through strategic testing and creative experimentation. These marketing efforts were key in driving the brand's annual revenue past seven figures.
I like to take pictures of stuff and people, and I also find directing videos fun and engaging.
